Dailymotion and Deutsche Welle Announce Strategic Distribution Partnership

Dailymotion, one of the world’s largest independent video sharing sites, today announced a partnership with Deutsche Welle, Germany’s international broadcaster. This agreement with Deutsche Welle follows Dailymotion’s strategy to deliver the highest quality online video experience, with premium-level programming and superior video streaming and viewing technology.

Deutsche Welle will offer a branded channel on Dailymotion that includes clips from the business-oriented series “Made in Germany”, weekly lifestyle highlights from “euromaxx”, and weekly interviews from the “Journal” news and information service.

The new channel will allow Deutsche Welle to further expand its already extensive online video proposition and reach the 47.9 million engaged users that visit dailymotion.com per month.

“More and more viewers are going online to look for specific content,” says Holger Hank, Head of New Media at Deutsche Welle. “That’s why we are delighted at the opportunity to provide selected programming from Deutsche Welle via a dedicated branded channel on this popular platform.”

The agreement with Deutsche Welle will give Dailymotion’s audience access to a range of premium videos from Deutsche Welle’s extensive online video library.

“Dailymotion is delighted to partner with Deutsche Welle to bring some of the best newscast videos to our audience,” says Vicky Hummitzsch, Business Development Manager of Dailymotion Germany, Austria and Switzerland.

A top 50 website worldwide, Dailymotion Network attracts over 47,9 million unique monthly visitors worldwide (source: comScore, February 2009). Every day, over 15,000 new videos are uploaded into Dailymotion's global network of 18 localized video entertainment sites. In January 2009, Dailymotion delivered over 914 million videos to users including curated content from premium and Motionmaker creative contributors. Using the most advanced technology for both users and content creators, Dailymotion provides high-quality and HD video in a fast, easy-to-use website that also automatically filters infringing material notified by content owners. Dailymotion's mission is to provide the best possible entertainment experience for users and the best marketing opportunities for advertisers, while respecting content protection.

April 23, 2009